The clip economy is an interest sorta "iteration economy." The breakdown of content is more microbundles that are almost endlessly remixed. This strikes me as related to the attention economy
Absolutely. This week I learned that one of the ways that folks pump up their metrics is by paying companies to embed invisible/volume=0 clips below the surface of advertisements (like in mobile games that offer you in-game currency for watching a 30-second ad). I'm definitely going to spend some time on "attention economy" shenanigans this summer...
The clip economy is an interest sorta "iteration economy." The breakdown of content is more microbundles that are almost endlessly remixed. This strikes me as related to the attention economy
Absolutely. This week I learned that one of the ways that folks pump up their metrics is by paying companies to embed invisible/volume=0 clips below the surface of advertisements (like in mobile games that offer you in-game currency for watching a 30-second ad). I'm definitely going to spend some time on "attention economy" shenanigans this summer...